Amazon ads Social.
A strong B2B marketing strategy starts with a social-first mindset—one that prioritizes content built to thrive in-platform. That means understanding what the algorithm favors: engagement, conversation, and content that feels native to the feed.
For Amazon Ads brand channels, where we’re often tasked with unpacking complex case studies and nuanced product offerings, our strategy is clear. We simplify the message without oversimplifying the value—using bold visuals, trend-savvy formats, and motion-first design to stop the scroll and spark meaningful interaction.
Code and theory named B2B agency of the year.
Creatives:
Jojo Paradee
Gabby Roland
Tom O’Connor
Katherine Auguston
Role:
Art Direction Lead
Oversaw creative direction and client presentations
Guide concept creation and implementation
Offer clear feedback and support to the team
Facilitate brainstorming sessions and ensure strategic alignment